Case Studies along with Projects on Real World Data Analytics

Explore end-to-end data analytics projects using real business problems, datasets and structured problem solving techniques.

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Projects
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Tools
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Skills

I am a Data Analyst with a degree in EEE, bringing together engineering logic, digital marketing experience, and technical analytics skills to solve real business problems using SQL, Python, Power BI, Tableau, Excel, and GA4.

Problem Solving

Breaking down complex business problems into structured analytical solutions.

Business Mindset

Understanding customer behavior, KPIs, and business performance metrics.

Curiosity

Exploring patterns, trends, and hidden insights inside data.

Storytelling

Turning analytics into actionable insights and decision-focused dashboards.

Analytics Domains Explored

E-commerce Analytics

Funnel analysis, conversion optimization, customer behavior, and revenue leakage analysis.

Product Analytics

User engagement analysis, KPI tracking, and product performance evaluation.

Customer Analytics

Churn analysis, segmentation, retention insights, and customer behavior analytics.

Operations Analytics

Efficiency tracking, operational performance analysis, and process optimization insights.

Energy Analytics

Energy consumption analysis, solar segmentation, efficiency tracking, and sustainability analytics.

Featured End-to-End Data Analytics Projects

These projects best represent my real-world analytics experience and business-focused problem-solving approach.

Solar Plant Performance Analysis

Customer Churn Analysis

Employee Attrition Analysis

Customer Segmentation (RFM) Analysis

Data Analyst

My Background

Graduate of electrical and electronic engineering with a career change to data analytics, with experience in digital marketing freelance work. Combines business understanding, analytical thinking and technical problem solving.

Created hands-on projects in e-commerce, customer, product, and operations analytics with SQL, Python, Power BI, Tableau, Excel, and GA4 to analyze data, track KPIs, and develop insight-driven dashboards.

Explore End-to-End Analytics Projects

Data Professional exploring real-world projects in Data Analytics, Data Science, AI/ML, Business Intelligence, and the broader data ecosystem.

Priyanka Lakra
Author
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